2006/07/10

Jamie and Bobby Deen: Road Tasted

By JULIETTE ROSSANT

logo for Road Tasted on the Food Network

Just as there are dynasties in Politics (the Bushes, the Kennedys and the Adamses) and Film (too many to name), there are Chef dynasties such as le Familie Troisgros and Roux. America has some home-grown chefs kids in the Next Generation just coming into their own, such as the sons of super chef Bradley Ogden.

Now, television cooks are on the rise, starting with the sons of Food Network star Paula Deen -- complete with their own new cooking show on mama's own TV channel: Jamie Deen and Bobby Deen.

The family lore is already part of American TV food legend. Paula's food empire started on the family's last $200. She made sandwiches, and the boys delivered them. Way back in those days, young Jamie was just finishing up junior college, and brother Bobby was finishing high school. Neither went to culinary or business school. Eventually, Paula took charge of two restaurants -- The Lady & Sons (co-owned with her boys) and Uncle Bubba's Oyster House (co-owned with her brother), as well as writer of a handful of cookbooks (one of them co-written with her sons), and most importantly, star of Paula's Home Cooking in which her two sons make frequent appearances (often ribbed by their mother).

It's only logical at this point for Paula's boys to follow her into TV. Their show, Road Tasted premieres on the Food Network this coming Tuesday, July 11. Following a growing trend in culinary tourism, Bobbie and Jamie will crisscross the nation, interviewing small food producers specifically because not only are their ware excellent but available online for you to order after watching the show.

In an exclusive interview, Jamie Deen told Superchefblog that eight years ago their first restaurant was featured the Food Network's Food Finds:
That was a shot in the arm for our business. Our phone rang off the hook. We have been so fortunate to have Mom on TV. We are excited to visit small business owners because that 7-8 minutes can really help. The show is going to be funny, light, and the food is just beautiful. The people are neat and hard-working. The main thing is it's a positive project: we are so excited to help other small business.
Last week, the Deen boys were on location, filming one of the last segments in Portland, Maine, which included Maine Lobster Direct, Morse's Sauerkraut, and Wicked Whoopie Pies.

Jamie is married and expecting a first child, a son, in September. Younger brother Bobbie is still single. Together, they run the Lady & Sons together. Jamie says that they don't watch many programs on the Food Network and have not seen other Foodie duos like Mary Sue Milliken and Susan Feniger (both profiled in Super Chef), whose first series Too Hot Tamales was followed by a second, early Food Network road show, Tamales World Tour. Paula does not appear on their show, at least not in this first season of 13 episodes. In fact, Jamie told Superchefblog, that they have been so busy that they haven't seen their mama all summer. Meanwhile, Paula has her own magazine, Cooking with Paula Deen, and is filming another Food Network program of her own.

What is the boys' allure? Jamie told Superchefblog:
We are frequent guest on Mom's show. People enjoy that we are a real family, we are a normal family, we are cuut from the same cloth. Our talent is that we are natural being ourselves...there was room for a project, we shot a pilot and the Food Network liked it.
Jamie insists that they do not want to expand beyond the one restaurant they own with Paula:
No way in the world are we going to use this to open more restaurants, or be in Hollywood Squares. I just want my son and my beautiful wife. We want to be the best restaurant all the time. I want the service to be great. I don't want a restaurant that is just OK. We have a 401k for our employees, sell out lunch and dinner every day, and have more than we can ask for. There are 15 key employees, and I am proud that we can retire those people who have sacrificed for us.
However, Jamie and Bobby will write a cookbook companion to this television show with regional American recipes, to be published by Meredith.

Will that be all for la Familie Deen?

Stay tuned.

Related news:
Seattle Times
PRNewswire
Film Magic
Knoxville News Sentinel
USA Today
Back Channel Media
Cincinnati Post

Previous articles:
Paula Deen & Friends
[Cookbook Reviews - complete]
[Food Television - complete]

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19 Comments:

Blogger Sean O'Connor said...

Good luck fellas...come visit! Family and I will show you the town! Sean Columbus OH!

10:16 PM, July 13, 2006  
Anonymous Sanita said...

Great show guys. Have lived in California all my life and have never heard of Grape pie.
Your both TOO CUTE. Looking forward to seeing more of you.

5:26 PM, July 24, 2006  
Anonymous Lauren said...

I'll admit it-- I've got a huge crush on Bobby. I think I'm taller than him though.. :[ too bad I'll never get to even meet the guy!

1:54 PM, August 01, 2006  
Anonymous Anonymous said...

It's a good show. I like the concept. I like the hosts. They are fun and funny.

But I was offended with a remark one of them made about "Yankee-ville". Get over it, I don't refer to people from the South as Rebels or Confederates.

The grape pie looked delicious on the one episode I saw. But should one of the hosts been picking at the grapes in the pie before it was cut and plated? Kinda gross. It's one thing to do at home but another thing to do on TV.

Again, I want to like the show. The guys are cool but just a few of my hang ups with the show.

4:03 PM, August 02, 2006  
Anonymous Mo said...

Show is okay. Don't expect it to last long since both guys sound just too scripted.

Comments about any part of the country, that are less than flattering, will get points taken off.

Just because Paula is great doesn't mean her offspring necessarily are.

It repeats endlessly on Food Network. Know they want everyone to get a chance to see it, but gotta say that those who want to see it will find a way. VCR/DVD recorders anyone?

So far, not my favorite.

6:43 PM, August 03, 2006  
Anonymous Anonymous said...

Wow. The sensitivities abound! Who knew the Yankees had such tender feelings? I didn't! Maybe they should stop looking for love from strangers and celebrate that there's still a little classic diversity in the U.S. Geez. These Deen boys are fun and I like the show. I, like many others, really thought the grape pie episode was cool. Keep it up, y'all!

1:04 AM, August 07, 2006  
Anonymous Anonymous said...

i like the show, they are as good as their mother paula, i was wondering if bobby is able to date with his schedule being so full, there are a few of us guys in ocala fl that would love too get a chance

12:02 PM, August 08, 2006  
Anonymous Kelley said...

I've been a big fan of Paula's show for years and have seen the Deen boys on there many times so I wasn't surprised when then got their own show..It's great! They have stayed true to their personalties and are just too cute, open and honest..Jamie and Bobby are dolls.. and Bobby if your ever in the Fort Worth area look me up I'll cook a great meal for you I've been told I'm not half bad myself.. LOL

9:47 AM, August 10, 2006  
Anonymous Fay said...

I love your show.My husband and I were down there last Sept.and waited three hours to get in for dinner. The food was great only thing that could have been better it we would have seen you or Paula.We would like to invite you to VA. in Norfolk there is a car hop that has been around more than 50 years. Please tell Paula she is about to loose her heart she thinks she loves you boys wait till that grandson gets here she will really know love.There is nothing like a grandchild. Good Luck with your show and new son

12:50 AM, August 18, 2006  
Anonymous Wayne said...

Hey Jamie and Bobby,

Am watching your show in Austin, Texas. I wanted to make a correction on the opening of the show when you said your in Southern Texas...It is South Texas and not Southern Texas. Great show and tell your Mom hey too, I just love her!

Wayne
6th Generation Texan
The Federal Republic shall rise again

3:07 AM, September 04, 2006  
Anonymous Anonymous said...

Hey Guys - Love your new show. I enjoy watching you and your family because I can totally relate to you guys. You can feel the love in your family. Bobby...you are too cute.

8:46 PM, September 24, 2006  
Blogger Mary said...

Shoot, everyone's a critic aren't they?

Truthfully, I think y'all ROCK! I love the southern charm and good natured kidding. You guys have been in the food game for a long time and it shows.

Keep up the great work - and if ever get a chance to come up to northern Michigan, we'd love it. After all, we do fudge right!

Keep it up Jamie and Bobby! (And yes, you are both cute!)

1:40 PM, September 28, 2006  
Blogger Lauren G said...

I Love Ya'll! Keep up the hard work! I have a crush on Bobby (Luv 2 meet you sometime!)

6:08 PM, September 30, 2006  
Anonymous Candice C. said...

I love watching y'all. My mom got me hooked on Paula and then I just fell in love with y'all. Y'all should come to Myrtle Beach, SC sometime! And by the way...I don't know of anyone that has seen Bobby and doesn't have a huge crush on him, including myself (You're just too cute). Good luck with everything!!

1:04 PM, October 02, 2006  
Blogger Heather said...

bunch of oafs. The show is all scripted and they have no knowledge of food. I hope the magic carpet ride on their mothers fame crashes and burns soon. F-

1:20 AM, October 25, 2006  
Anonymous Nancy said...

Hello,
Just yesterday, 12/12/2006 I saw your show for the first time and I LOVED it--------I have seen both of you on your mother's show--I love her personality and hopefully this coming year I plan to visit Georgia and I will make sure to eat at your family's restaurant.
On the show that aired yesterday, 12/12/06 you were in Maine. There was a lady that taught you guys about stuffing strawberries......I have not been able to order them and I can't seem to get the correct website to order the strawberries and the 72 layered biscuits.....Can you please let me know how to order the food on the show. I want to order almost one of everything but on foodnetwork.com it has not been possible.
I just went and checked on my TV and realized that here in Lancaster, California (1 hour north of Los Angeles) your show only airs on Tuesdays........I will be watching....Keep up the good work.

Please let me know how to order the food items........

Nancy Carrillo

8:36 PM, December 13, 2006  
Anonymous Anonymous said...

I hate this show. These guys have absolutely no qualifications other than who their momma is. They don't know crap about cooking. All they do is go "yu, that looks good, etc" and other things that anyone could do. Please someone get rid of these two shmucks.

4:58 PM, December 31, 2006  
Blogger delonaona said...

well whatever these people say, the guys are just trying to help other small businesses to thrive like their own. I'm sure it's hard to do what they are doing... A for effort! I hope I can one day open my own rest. If I do I'd hope that i could have the support and will power that this family has shown.

Delona

5:12 PM, February 11, 2007  
Blogger michelle said...

I love the show. I am a big fan of your mom and you too. I'm a major "foodie" and love to cook, and like to hear about different specialty items. It would be wonderful to have you guys come to cleveland, OH sometime. There are a lot of wonderful businesses in many cities, and I know there are a lot here too. Good luck and much success.( and Bobby, since you're the bachelor ,I know you hear this all the time,but I have to say it, you are absolutely gorgeous-Jamie you too,You're definitely welcome to cleveland anytime. I'd be more than willing to cook for you. lol.Best of luck to your family and God bless.

7:37 PM, May 24, 2007  

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