Before STORE WARS: The Meatrix

By JULIETTE ROSSANT Before making the year's most important movie, production house Free Range Studios made another smash hit in 2003 called The Meatrix about "the lie we tell ourselves about where our food comes from," which won a Webby Award just recently. These things have a life of their own, in cyberspace -- you know, in the Matrix (click here to see The Meatrix -- then click here to see the original The Matrix trailer and compare the two). The motto of Free Range Studios is "A life's work should create, not corrupt": what do you think? Previous articles: Last Supper for Star Wars Star Wars' Super Chef: "Droidmaker" George Lucas STORE WARS: The Making of the Movie Year's Most Important Movie: STORE WARS Gabby Hayes: White House Chef? A Bite Out of "The Gates" Inauguration Spells Alphabet Soup Disaster Slow Food Thanksgiving, by Alice Waters and Prince Charles Politics, Billboards & Champagne Politics, Chefs & Billboards Inside Scoop on Dinner in the Control Room Technorati Tags: chefs food restaurants cooking branding slow food organic food film movies matrix --> back to superchefblog