2005/01/22

Vongerichten's Gift for Trump's 3rd Wedding

By JULIETTE ROSSANT

Donald Trump & Melanie KnaussHow much is Jean-Georges Vongerichten's investment worth in Donald Trump's wedding today?

Vongerichten, whose flagship restaurant, Jean-Georges, is in the Trump International Hotel and Tower in New York City, is providing the feast for 350-500 guests for Trump's third wedding on January 22 to ex-model Melania Knauss.

The Daily News reports that the invitees will feast on filet mignon with green peppercorns -- hardly unusual for nuptuals and no stretch for J-G.

What is that worth? The New York Times' Alex Williams and Eric Dash put it at $43,000 based on a typical prix-fixe dinner at Jean-Georges. The Times quotes Amy McFarland, a principal in Snap Public Relations, saying, "It's about putting the product in the right hands: celebrities, socialites, prominent New Yorkers."

For Jean-Georges, Trump's guests are his customers, and getting his brand attached to the Donald is as good as gold.

Previous articles:
Marcus Samuelsson Flees Philly
Jean-Georges Vongerichten in Minneapolis
Designer Water: Super Chefs Promote Next Wave?
Gourmet Gyms Are Hardly a New Trend
Jean-Georges Vongerichten (from the Forbes Celebrity Chefs column of March 22, 1999)


0 Comments:

Post a Comment

Links to this post:

Create a Link

<< Home